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Everything listed under: Trends

  • 18 Megatrends and 6 Patterns of Opportunity in the New Normal

    Tracking trends is a critical part of a future-focused business strategy. Innovators measure their ideas against short and long-term trends to determine the potential for success. This graphic from TrendHunters shows 18 megatrends and 6 patterns of opportunity for the new normal. 

  • 2020 Trend Report

    Imagine being able to look into a crystal ball and clearly see the what the future holds. While that may not be possible, Futurist Daniel Burrus built his Anticipatory Organization model around paying close attention to "Hard Trends" and "Soft Trends". Trend Hunters takes a slightly different approach, but still outlines what it believes are going to be some of the top trends expected to be in 2020. At WildeSpark, we leverage both approaches in helping clients determine ...

  • What are the top marketing trends?

    Check out this inspiring list created by TrendHunter of the Top 100 Marketing Trends. Use it to spark your imagination, or better yet, let us spark ideas for you in our lab leveraging innovation tools, trends, and technology. With our micro-innovation approach it is your way to future-proof your business with less risk and greater ROI.

  • Want a Glimpse at the Future?

    One of the tools we use during innovation sessions is to envision what the future will look like. This graphic, created by The Board of Innovation, is a simple way to get the mind thinking of new possibilities.  FUTURE-SCAN.pdfPick a number and come up with new ideas for that industry. Combine the ideas from several different numbers to create something new.

  • Mastering Digital Transformation- Part 1

    Earlier this month, I followed an invitation to deliver a presentation on the topic “Mastering Digital Transformation: Challenges and Strategies for Brands and New Businesses”.  It was a welcome opportunity to finally dig deeper into a “hot topic” that admittedly, I have largely avoided so far. Interestingly, what I read, pondered and actively processed has made me feel both uncomfortable and excited.

  • 10 Ways Digitization May Impact Innovation

    Digitization is one of the technological mega-trends in business. Humanity has not only moved into the innovation age, but more and more modern innovations include digital elements that allow for a better more meaningful user experience. Digitization is said to bring massive changes to business, and to discuss this fully would go beyond the scope of this article.